"How do you capture the spirit of a memory in a way that feels personal and recognizable to everyone?

That’s the question we ask ourselves every day. Luckily, we’re not the only ones with the answers! We speak to anywhere from 30 to 100 people for every candle we develop, visiting local areas, collecting samples, and even extracting scents from food. We’ve discussed childhood memories with local Texans, why books smell so great with veteran librarians, the flora of Central Park with New York horticulturalists, and the finer points of donuts with Dunkin’ superfans. And that's just the start of our process.

We then try hundreds of different scent combinations, checking back in with the community along the way until we’ve found the perfect balance; an authentic fragrance that will also smell great in your home." (Homesick).

A group of friends in New York, all from various locations, were missing home and began gathering scents that reminded them of their hometown. In February of 2016, Homesick Candles was born. Whether it be the the scent of a thunderstorm in Alabama, or the barbecue in North Carolina Smoky Mountains they've made a familiar scent for you. “We developed our first states—Texas, Georgia, and Florida—from childhood memories of the places we were familiar with, mostly states we had grown up in,” Schmiedehaus explains. “We looked for, and continue to look for, scents of plants, foods, environments, and even clothing that are relatable and universally enjoyable.” (Vogue). Since starting the business, it has grown to over $1 million in revenue on it's Shopify platform.

To bring joy to your home by helping you feel closer to the people, places, and moments that matter most.

Community - "We speak to anywhere from 30 to 100 people for every candle we develop, visiting local areas, collecting samples, and even extracting scents from food. We’ve discussed childhood memories with local Texans, why books smell so great with veteran librarians, the flora of Central Park with New York horticulturalists, and the finer points of donuts with Dunkin’ superfans. And that's just the start of our process."

Quality - "We care as much about the ingredients in our products as you care about the products in your home. That’s why all our candles are hand-poured in the US using a natural soy wax blend with 100% organic cotton wicks and custom fragrance oils to deliver a long-lasting, great-smelling burn.

Our candles are also cruelty-free, non-toxic and contain no lead, plastics, paraben, phthalates or synthetic dyes."

Unique - "Inspired by our loyal fans, we’ve expanded the Homesick range to almost 200 different products representing all the things that matter most - from every US state, to multiple cities and countries, to occasions, people and moments."

Homesick uses a warm, cozy color Palette to make us feel at home on their e-commerce site. It just feels natural.

Homesick opts for a cleaner brand feel by passing on Illustration outside of packaging design.